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A New Face on the Coin

Explore The Collections Of Roberto Coin, Pois Moi
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Fall 2015 marks a fresh and inspiring look this season with the launch of a brand new advertising campaign featuring one of the top breakout supermodels, Arizona Muse.

In her short career, Muse has had a meteoric rise to one of the most sought after models in the world. She has graced the covers of dozens of top fashion magazines, including the American, French, Italian, British, Chinese, Australian, Spanish, Greek, Korean, Mexican, Portuguese, Russian, Turkish and Ukrainian Vogue. She has also worked with such industry leaders as Patrick Demarchelier, Craig McDean, Steven Meisel, and Paolo Roversi.

Muse has been the face of numerous prominent advertising campaigns that includes Louis Vuitton, Jill Sander, Miu Miu, Nina Ricci, Alberta Ferretti, Chloe, Prada, Isabel Marant, Fendi and Yves Saint Laurent. Currently, she can be seen in her most recent campaign with Estee Lauder.

“Working with Robert Coin- the brand and the man- was wonderful,” says Arizona Muse. “We had a beautiful day in a dreamy garden, making each other laugh and creating touching photographs of this exceptional jewelry, I loved it!”

Jewelry from Roberto Coin’s newest collections Tanaquilla, Black Jade, Pois Moi, New Barocco, and Cento will all be featured in the latest campaign.

“The concept is based in nature, art and beauty,” says Roberto Coin, Chairman and Designer of the Company. “Set in luxurious gardens, the visuals reflect the richness and sophistication of the current collections. By adding the stunning Arizona Muse to the landscape, it completes the perfect picture. She is the ideal ambassador for the brand and her international recognition only strengthens the Roberto Coin global footprint.”

”Arizona Muse was a perfect choice for Roberto Coin,” says Peter Webster, President of Roberto Coin Inc. “She possesses an effortless beauty and elegance that has only been seen in such style icons as Grace Kelly and Sophia Loren. Arizona epitomizes the Roberto Coin woman.”

Famed photographer, Craig McDean, who previously shot the 2011 campaign, teamed up with Coin once again to shoot the stunning portraits he is renowned for and established him as one of today’s leading fashion photographers. His body of work includes past advertising campaigns for Dior, Gucci, Giorgio Armani, Emporio Armani, Oscar de la Renta, Prada, Versace, Yves Saint Laurent, Calvin Klein and Estee Lauder.


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